RailYatri.in in collaboration with WeChat to help passengers on the move.This collaboration will help train passengers get timely information to make better travel decisions. It will also help RailYatri reach out to a larger pool of users faster and on the go.
From September 2015,The innovative partnership will enable train travellers get live and unique train information on the social messaging app, while on the go. In the last few years it has been noted that the train travellers are faced with the problem of dearth of information which in turn hampers their travelling experience. In order to curb and control this issue, WeChat and RailYatri.in have come up with the brilliant idea. They have joined hands to provide steady and accurate information at a glance to the passengers. They aim to address a larger audience at lesser time rendering them timely information and utility services so that they can take better travel related decisions.
- RailYatri.in : The brainchild of experts from IITs and IIM – Kapil Raizada, Sachin Saxena; and Manish Rathi with over 20 years of engineering experience – RailYatri aims at changing the ecosystem of train travel in India. This leading consumer app on Railways content provides comprehensive information on trains, passenger amenities, food, time tables, platform information, speed of the train, personalized alerts on service disruption, new/special train announcements and much more via the mobile apps, mobile web and SMS.
- WeChat : one of the most popular mobile social communication app designed for smartphone users, WeChat is one of the world’s fastest growing social apps with millions of users internationally. WeChat enavels its users in fun and dynamic ways, by bringing together messaging, social communication and games in one seamless, interactive experience, with comprehensive privacy and security settings that can be altered as and when needed.
Manish Rathi, CEO and co-founder, RailYatri.in said to media:
In our endeavour to reach out to every train traveller, this is our next step. We needed a platform that will help us resolve travellers’ queries, problems and provide viable advises in real time. WeChat would help us connect with a larger audience in lesser time.
WeChat, with the array of helpful features can help RailYatri resolve travellers’ problems faster and help them make informed decisions. This collaboration will help train passengers get timely information to make better travel decisions. It will also help RailYatri reach out to a larger pool of users faster and on the go.
Nilay Arora, Country Head and Vice President, Marketing and Business Development, WeChat India says:
We have always strived towards bringing the most engaging and useful experiences to our users. This collaboration with RailYatri is another step towards this direction where we aim to connect our users with useful information and utility services. We are hopeful that our users will derive maximum value from this collaboration.
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