What Are The Three Pillars of Success In Business & What Do They Mean?


There are many variables to achieve success in business, but three of them hold prime importance among others, they are called the pillars of business success.


It is important to perform a rigorous analysis of these circumstances which can skyrocket the chances of a breakthrough, not only in the context of business but also personal.


Three Pillars Of Business Success & Their Meanings


We are aware that any fertile business has three essential foundations in its planning. While other factors define business and success distinctively, these three factors play a significant role in deciding whether a company has a future:


1. Personal Planning

2. Market Planning

3. Financial Planning


First Pillar of Business Success: Personal Planning

Most of you might not have thought that personal planning accounts for much in defining business success, but the facts would prove otherwise. It falls right on top of the list of any business planning, small or large. It lays a solid ground for any investment to bear sweet results.
Optimism often plays well when you operate and manage a business yourself, and it is a good practice to plan out what your goals ahead of time, but nonetheless, these plans need to be aligned to achieve maximum success.


Imagine a scenario and ask yourself- How much time do you need and whether the business is taking away all of your days?


Finding a balance between your personal desires and business goals is what makes you a truly successful entrepreneur, and also defines the entire journey of success going forward. Sharpen your expectations against the realistic conditions so as to match with the business progression.



This is the first step of setting up a firm. Interpret your goals through personal cross-checks, trials and errors, and focus on thriving business that matches those realistic expectations.



Second Pillar of Business Success: Market Planning

The market in which you establish a business, demands good performance which is only achievable if you possess a deeper knowledge, strong familiarity with market research and above all, how to use it in your favour.


Investigate the interest of the public in your product, establish how to attract customers using intriguing techniques. These actions will make a contrast and be the primary source responsible for delivering results.


The competition should be a part of it and taken into account when crafting a plan to conduct market research because the customer division between you and the competitor can significantly reduce your profits. So, always try to keep one step ahead and review the competition periodically.


Always bear in mind the potential danger that the size of the market represents in your business. It may very well mark your chances of earning profits.


If your product is restricted to a particular market, it will be hard to maximise profits when you intend to expand the business.


Understanding the depth of your scope and the market brings more stability in decision-making and a clear vision.



Third Pillar Of Business Success: Financial Planning

When we talk about financial planning, people assume that it is the amount of investment into an enterprise. In reality, it is quite the contrary.


Financial planning is responsible for analysing the profit that your business will bring. Also, it helps to answer some basic questions such as- What are your net earnings? What is the risk factor? What is the overall possibility of success?


It is not about investments, but whether you will land the expected profits.



Entrepreneurs usually make the mistake of not mulling over the final and important aspect of financial planning, with estimated profits and return on the capital. This can prove to be a fatal mistake leading to bankruptcy.


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